Wessex Spirits is the labour of love from Kate Griffin, a former teacher turned Gin master. Starting with Test Valley Gin, she now has a range of different Gins and Spirits that are all sold from her website. Her gin’s have won wide praise and acclaim being featured in numerous publications and stocked in both independent stores throughout the region and several chains.
We developed an eCommerce platform for Wessex Spirits that would bring all their different brands into a single store that was easy to use and supported cross selling between their customer base. There has also been a strong drive to build a customer database which we setup and manage via Mailchimp that not only delivers news on latest products & promotions but also helps with abandoned carts pushing more sales.
In addition to the main website we have also worked on a further 5 micro-sites based off the main design for each of the brands. These give a valuable SEO tool and focal point for social media that a single page on the main site owuld not deliver.